to social responsibility
Our drive to cultivate sustainable business practices is rooted in our vision to create what matters. As a global creative company, we’re committed to developing and investing in our methods, creative products and operations for the sake of people and our planet. Every day, we harness our creative community’s power to fuel the social change we want to see in the world today and tomorrow.
We’ve made a Pledge to Diversity, Equity, and Inclusion
Today, with all the social and racial injustices that continue to foster exclusion and division, our WE imperative is more important than ever before. We’ve made it our priority to create an environment where everyone feels safe, respected, and celebrated. Read our full DEI pledge here.
Goals for a sustainable future
We took a close look at the Agenda for Sustainable Development, the United Nations detailed plan of action for people, the planet and prosperity. Out if its 17 goals, we identified eight which we believe our creative community has the social responsibility to uphold, and the strongest potential to impact. Here are these eight goals and some of the initiatives and partnerships we’ve engaged in as we work towards sustainability.
Peace, justice and strong institutions
Promote peaceful and inclusive societies. Cultivate mutual respect and kindness. Protest against war and violence.
Achieve gender equality and empower all women and girls. Foster and advocate for female entrepreneurship.
Sustainable cities and communities
Make cities and human settlements inclusive, safe, resilient and sustainable. Champion and partner with marginalized communities.
Decent work and economic growth
Promote inclusive and sustainable economic growth, full and productive employment and work for all. Dismantle cultural barriers.
Our workplace Initiatives
- Pro bono and charity work
- Support for non-profit organisations
- Free eco-friendly menstrual products
- Carbon offsetting
- Meatless days at our bistro
- Facilitated access to alternative transport
- Local and responsible suppliers
- Fair-trade products
- Eco-friendly appliances
- Earth Day initiatives
Some of our pro bono projects
More initiatives we care about
We endorse progressive and humanist values. To truly break boundaries in the creative services world, it’s imperative that our work environments be free of them too. Everyone must feel included and respected. Everyone must have an equal opportunity to thrive.
Our team is committed to making Sid Lee a better place — one that is more inclusive, more equitable and more diverse in terms of our leadership, communications, recruitment tools and work environment.
That’s why Sid Lee was among the first agencies to join the Time’s Up Advertising initiative and has pledged to support its creation.
We're convinced that, in order to create what matters, all voices must be heard, and all individuals must be represented.
Sid Lee is joining Free the Bid and pledging to give women directors an equal opportunity to bid on commercial jobs. How? By guaranteeing that at least one woman will be considered at the bidding (or pitching) stage for every commercial job.